Our client is seeking a dynamic and experienced Media Relations Officer to manage media engagement and ensure accurate, consistent coverage of an important initiative. The successful candidate will play a pivotal role in shaping public perception, cultivating strong media relationships, and delivering clear, compelling narratives that align with strategic objectives. This role reports to the Communications Director & Project Originator.
Key Responsibilities:
Implement a proactive media engagement strategy to ensure visibility.
Build and sustain strong relationships with journalists, editors, and media houses across print, broadcast, and digital platforms.
Translate complex ideas into accessible media narratives through press materials, briefs, and backgrounders.
Monitor and analyse media coverage, providing insights and recommendations to inform communication strategies.
Support crisis communication efforts with timely and accurate holding statements.
Coordinate press briefings, site visits, and milestone events to ensure seamless execution and narrative control.
Qualifications & Experience:
Degree in Journalism or Communications.
5–8 years’ experience in media relations.
Established network within the media industry.
Key Competencies
Strong writing and communication skills.
Proven media relations expertise.
Responsiveness and adaptability.
Ability to frame messages effectively for diverse audiences.